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Think Tank

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Showing category "promotions" (Show all posts)

a little THANX goes a long way!

Posted by Think Tank on Tuesday, November 19, 2013, In : promotions

'Tis the season for holiday cheer. We are all abundantly aware of this. Retail traffic skyrockets, holiday music invades our world, twinkling lights appear in the most unexpected places, and wannabe Santa's are on every street corner. Many businesses take advantage of the season's spirit by inundating us with 'sincerest wishes' that we do business with them, or 'invite' us to participate in their 'holiday sales', thinly veiled attempts to tug at our heartstrings and our pocketbooks at the ...
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Holidazed and Confused

Posted by Think Tank on Tuesday, November 12, 2013, In : promotions

'Tis the season when many businesses see a surge in sales [and profits] but many seem to lose sight of their own image in the process. You have spent countless hours on graphic design and merchandising for your business over the years, choosing a very specific 'look' that represents your image and brands you as a unique operation. Then the holidays come along and it all flies out the door [or up the chimney].
In an effort to fit in with the spirit of the season many entrepreneurs and busines...
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Keep It Clean, People ... Dirty Doesn't Sell!

Posted by Think Tank on Thursday, September 12, 2013, In : promotions

Getting the word out about your business is a great way to attract new customers and retain old ones. If your shop is located on a busy thoroughfare, a vehicle emblazoned with your message and bold graphics can serve as an effective mobile [or stationary] billboard. Drive it around town when you pick up supplies or deliver your products ... or park it curbside in view of passersby and you could attract the attention of countless drivers and passengers in your own neighborhood.
However, just l...
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I Scream, You Scream, We All Scream for ... Jake's

Posted by Think Tank on Saturday, September 7, 2013, In : promotions

Promoting a small business isn't about placing ads in the local paper and offering a BOGO coupon or free appetizer with purchase. It's about building a following and standing out from the crowd. It's about creating a memorable identity and doing things that people remember and talk about, whether they were there or not.
Located in Atlanta's eclectic Fourth Ward district, Jake's Ice Cream & Sorbets knows all about this strategy. The shop doesn't have a million-dollar facade or flashy Hollywo...
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Promotional Warfare

Posted by Think Tank on Tuesday, March 26, 2013, In : promotions

Choosing the right promotional items to fulfill your marketing needs can be a daunting task. There are literally millions of options in the marketplace. Some of today’s most popular giveaways are koozies, pens and travel mugs. If you’re going to use these products to reach your audience, make sure they are distinctive and memorable.

Consider these suggestions before embarking on your next mission:

• Identify your target. The more you know about the audience you are trying to rea...

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One of several times I had the pleasure to share the company of Sir Elton John ... Supporting a great cause and helping out a small business at his Oscars Party in Hollywood. Let's discuss what I can do for YOUR business ... wowart@yahoo.com

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